Tarte’s New Mermaid-Inspired Palette Is Too Beautiful


Coming from a company already known for gorgeous packaging and products that deliver, Tarte hits the target again with the new Be A Mermaid & Make Waves eyeshadow palette.

It made its debut on Sephora and the iridescent seashell- shaped compact with a golden interior and lining has us a ooh-ing and ahh-ing for sure.

Don’t the shades remind you of a perfect beach day, with the luxe colors of an evening sunset over the ocean?

Featuring 14 shades of shimmers and mattes, with fun ocean inspired names like Salt Water, Bubbles, Lagoon, Splash, Shell Yeah, Cavern, Sandbar, Shipwreck, Fin-tastic, Beach Please, Shore Thing, Mermosa, Frosέ, and Nude Beach; the palette retails for $42 on Sephora, and will soon arrive on the Tarte website.

“Create looks fit for a sea siren with these glimmering neutrals, jewel tones, and aquatic hues in matte and metallic formulas. With Amazonian clay and mineral pigments, the creamy powder formulas blend beautifully, while balancing skin on lids to prevent pigment from creasing or fading,” according to the product description, and we wouldn’t have it any other way! *heart eyes*

The beauty community is obviously buzzed, because who wouldn’t want to rock some shades Ariel herself might swipe on?


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