Kate Spade New York is set to donate $1 million to the cause of suicide prevention.
The fashion brand Kate Spade, whose namesake founder committed suicide earlier this month pledged to make donations for suicide prevention through its charitable Kate Spade New York Foundation.
This was announced by the company last week on Good Morning America, and will begin by donating $250,000 to the confidential messaging service Crisis Text Line, and has also pledged to match any public donations to the service up to the tune of an additional $100,000, from June 20 through June 29.
in honor of our company founder, kate spade, our foundation is donating over $1 million to suicide prevention and mental health awareness causes, starting with $250,000 to the @crisistextline. from june 20 through june 29, 2018, the kate spade new york foundation will also match public donations made to the crisis text line, up to the amount of $100,000. to make your donation, please go to crisistextline.org/katespadeny. thank you for your generosity and support.
The remaining beneficiaries are yet to be announced.
Anna Bakst, CEO of Kate Spade New York, told ABC News in a statement that they were ‘dedicated’ to carrying on Spade’s legacy, and that Spade “was a true fashion icon who brought joy to the lives of women around the world, and inspired women to live life to the fullest.”
Spade, who launched her high-end iconic accessories label in 1993, was found lifeless in her private quarters on June 5.
At the time of her death, she was no longer directly associated with the company, which is now owned by luxury business entity Tapestry, as she sold her majority stake in the brand back in 1999.