After admitting last that they have software made to deliberately slow down older iPhone models so it could keep up with ‘aging batteries’, Apple announced it would be reducing the price of out-of-warranty replacement batteries for certain phones by $50, from $79 to $29.
The reduced price is only for anyone with an iPhone 6 or later and will take effect starting in late January through December of next year.
The company took to action to address customers’ concerns, adding in a statement that it would never “do anything to intentionally shorten the life of any Apple product.”
Apple was also hit with a lawsuit earlier this month after the allegations arose of them deliberately slowing down older Iphone models’ processors through a system update, without the consent of the phone owners.
Apple has said however that the slowing down of the processors in older phones was their way of letting the older models keep up with ageing batteries.
“We know that some of you feel Apple has let you down. We apologize,” the company said in a statement released Thursday.
“Our goal has always been to create products that our customers love, and making iPhones last as long as possible is an important part of that,” the statement read.
A report added that Apple initially believed that slower performance was due to ‘minor bugs and typical lags that come from upgrades.’ But, in the new statement, the company said it now believes the change in performance is also due to “the continued chemical aging of the batteries in older iPhone 6 and iPhone 6s devices.”
Additionally, the company will release an update early next year that “give users more visibility into the health of their iPhone’s battery, so they can see for themselves if its condition is affecting performance.”